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Polishing Your Translation Style - Marketing Your Services You have read part 1 & 2 of this article series (see below for link). And, you are probably asking yourself "what else is there to say about improving one's translation style?" The answer to that, my friends, is the most important part of the message. Private Practice Marketing: 3 Secrets I Wish I Knew When I First Started Out I don't know about you, but I am still waiting for my first class in graduate school about how to develop, market, and run a private practice.I'm also still waiting for my father to have a discussion with me about the facts of life. Niche with Passion and Reap Your Financial Rewards One of the keys to creating a successful business is finding a market niche that is small enough to corner the market but big enough to make money. Let me tell you about a few people who have done that well, and why it works for them. Marketing Hesitation Costs Dearly Timing is everything. Hate to be late? 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I took a look, and what I saw was familiar and sad. Are Corporate Awards and Corporate Gifts Beneficial for Your Business? With the increased challenges that all companies are faced with, many corporations have implemented various initiatives to continue to grow corporate earnings and shareholder value, some have discovered the strategic value of corporate awards and corporate gifts. From the boardroom to the frontlines to the client across the country, corporate awards and gifts offer many benefits to enhance performance. Sell Your Name, Not Your Product Do you know what the majority of people sell? I could not tell you what Michael Green sells, but if he does sell something, then I would probably buy it. His name is popular among the "Marketers". Reinventing The Wheel Revolutionary ideas have always been the mark of mankind. It's what made us superior to animals and prove that we are the dominant species of this planet. Make More Sells With Colors How Colors Effect Our Emotions?One of the most interesting things to me is how colors effect the way we think and feel.They effect us whether we are aware of it or not. Focusing Your Marketing Efforts One of my favorite quotes is often used to describe goal-setting -- but it applies equally well to your marketing efforts. We start with Alice lost in the woods in Wonderland, where she comes upon the Cheshire-Cat. Alarming Marketing Trend One key discipline of successful direct marketing has been to test marketing communications tactics to continually improve results. There is now an alarming trend according to a recent survey that we conducted among business-to-business marketers who are readers of Sales Lead Report. Using a Contact List Profitably Part One In previous articles, we discussed the generation of a contact list. This time, we look at one idea on what to do with that list once you have it. Incentives For Customers? Whats New? 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