Have you paid lots of money for a cool website design? Is your site looking all flashy and professional? Has it got cool a cool flash intro with lots of images? Have you spent lots of money developing a new site only to realise that you’re not getting any extra hits or business. It is hardly surprising with the amount of websites on the internet; this number could be in the region of 300 billion. So it is hardly surprising when you do a search on Google for something and you get thousands of results and you spend ages looking through the sites.
Well for a start this takes time which is why some businesses pay for an SEO to do the work for you but it can be done yourself. There are a few points to remember and you can’t really go wrong. The first thing to remember is that Google searches for the key words in the body of the text, so you you want people to find a ‘baby’s travel cot’ your site better have those words written clearly on the home page a few times and also in the title. Also people tend to like to have flashy button effects but Google doe’s not recognise them so even if you have used the keys words in the flash, Google won’t find them. Links to the other pages in your site needs to be straight forward text written hyperlinks.
As for flash intro’s, big mistake, it may look nice but it does absolutely nothing to help your site, in fact the flash is not recognised by the search engines at all. Search engines like clear hyperlinks using the keywords. Unique relevant text is also the key to scoring high.
Heard of page ranking? What is it? Well basically PageRank is a “vote”, by all the other pages on the Web. So if your site’s address or hyperlink is on another site which has a good authority (lots of important in links from good rated sites) then this gives weight to your site. Adding your site to many different sites is very important to improve PageRank.
Writing articles like this is good, and submitting them to relevant categories in article directories like articlealley.com helps give a lot of weight as long as the article sites are ranked high themselves. Google have a toolbar which shows the ranking of each page, if the rank is high then it would be useful to have a link to your site on there. But any sites that take you link will help.
Once your site comes up on the first page of Google you will be seen by thousands of visitors and can enjoy all the extra possible business. So what are you waiting for, get writing and publishing, and don’t forget to put a link to your site at the bottom of the article or this will be a totally waste of time.
How To Use Paid URL Inclusion To Increase Your Web Site Ranking
by: Daniel Foreman
You have just completed your web site and submitted to as many search engines as you could find. All you have to do is wait for the weeks to pass and soon you will be indexed. What about if you want to be indexed right now? Is there another option?
Paid URL Inclusion means that you pay the specific search engine an annual fee for your web page to be included in their index. There are many ways to promote your website and one of the most efficient ways is to use search engines. Search engines are the first stop for most people trying to find information, services, and products online. Because of this, it is essential that your website appears quickly in search results.
Every search engine has an automated program commonly called a "spider" that indexes all the web pages it locates online, and it does this for free. So, whether you pay or not, your web page will eventually be indexed by all Internet search engines, as long as the spider can follow a link to your page. The major issue is, then, how quickly your page is indexed.
Speed for a fee
The difference between the spider that indexes pages for free and the spider that indexes only pages for a fee is speed. A search engine that offers a paid URL inclusion uses an extra spider that is programmed to index the particular pages that have been paid for. If you have paid for inclusion, the additional search engine spider will index your page immediately.
The debate over paid URL inclusion centers around the annual fee. Since the regular spider of these search engines would eventually get around to indexing your web page anyway, why is a renewal fee necessary? The fee is necessary to keep your pages in the search engine's index. If you go the route of paid inclusion, you should be aware that at the end of the pay period, on some search engines, your page will be removed from their index for a certain amount of time.
It's easy to get confused about whether you would benefit from paid inclusion since the spider of any search engine will eventually index your page without the additional cost. There are both advantages and disadvantages to paid URL inclusion, and it is only by weighing your pros and cons that you will be able to decide whether to spring for the extra cash or not.
Advantages
The advantages are obvious: rapid inclusion and rapid re-indexing. Paid inclusion means that your pages will be indexed quickly and added to search results in a very short time after you have paid the fee. The time difference between when the regular spider will index your pages and when the paid spider will is a matter of months. The spider for paid inclusion usually indexes your pages in a day or two. Be aware that if you have no incoming links to your pages, the regular spider will never locate them at all.
Additionally, paid inclusion spiders will go back to your pages often, sometimes even daily. The advantage of this is that you can update your pages constantly to improve the ranking in which they appear in search engines and the paid URL inclusion spider will show that result in a matter of days.
Disadvantages
The main disadvantage is the cost. For a ten page website, the costs of paid URL inclusion range from $170 for Fast/Lycos to $600 for AltaVista, and you have to pay each engine their annual fee. How relevant the cost factor is will depend on your home based business income opportunity.
Another, and perhaps more important, disadvantage is the limited reach of paid URL inclusions. The largest search engines,Google, Yahoo, and AOL, do not offer paid URL inclusion. That means that the search engines you choose to pay an inclusion fee will amount to a small fraction of the traffic to your site on a daily basis.
How can I make this work for me?
One way to figure out whether paid URL inclusion is a good deal for your home based business is to consider some common factors. First, find out if search engines have already indexed your pages. To do this, you may have to enter a number of different keywords, but the quickest way to find out is to enter your URL address in quotes. If your pages appear when you enter the URL address but do not appear when you enter keywords, using paid inclusion will not be beneficial. This is because your pages have already been indexed and ranked by the regular spider. If this is the case, your money would be better spent by updating your pages to improve your ranking in search results. Once you accomplish this,you can then consider using paid inclusion if you want to speed up the time it will take for the regular spider to revisit your pages.
Sometimes a regular spider will drop pages from its search engine, although these pages usually reappear in a few months. There are a number of reasons why this can happen,but by using paid URL inclusion, you will avoid the possibility. Paid URL inclusion guarantees that your pages are indexed, and if they are inadvertently dropped, the search engine will be on the lookout to locate them immediately.
As you can see, there are numerous factors to consider when it comes to paid URL inclusion. It can be a valuable investment depending on your situation. Evaluate your business needs and your website to determine if paid URL inclusion is a wise investment for your business opportunity from home.
How To Improve Your Web Page Relevancy
by: Manish Patel
You need to do enough exercise to keep your site properly indexed with search engine.i am providing some tricks that can help you in improving page relevancy.as perhaps you know that only Google page rank is not important for search engine ranking-Page relevancy also important.if you can do some exercise than you can improve your traffic.
1. Your Web pages with content should be interested in reading.
As content is king for search engines content in your site should be both unique and interesting.this can improve your impression.
2. Content should be highly focused with keyword phrases. rather than phrases that are too general and competitive
Specially when there is more competition.
3. Optimize your Web pages for at least three to five keywords at a time
You should optimize your page for minimum three keywords-for three keywords your page should be highly relevant.for that you need to choose better keywords,choosing keywords is not a game of guessing.it is one science.Write your site's content using the keywords for which users search, and you'll literally be speaking the same language as your visitors.
Useful sites:-Nichebot.com and Wordtracker.com
4. Use regionally specific keywords, when applicable.
if your target is regional than try to choose keywords that are regional.
Example:-you can choose 'loans in new york' rather than just 'loan in USA' that's why you will get highly targeted visitors and improve your visitor to sales ratio
5. Use the most commonly used variations of your keywords, with keyword research
Don't choose keywords that are highly competitive(specially when your page rank is low.) You can choose their synonyms etc.as per i said you need to do some research work for that.also consider some variation that can occur due to typing mistake etc..
6. Each optimized page should contain a unique title.
It will some time meaningless if you will choose same title pages more than one.title tags are very important and perhaps you know that searcg engine give lots of weight to title if title of your page will different. than you can get more traffic for more keywords.this is important.
7.Use multiple keywords in your title tags when appropriate.
Choose better title for every page using synonyms etc..so that you will probably also get traffic for that keywords too.but don't go overboard.
8.Most important keywords appearing above the fold and throughout each optimized page.
First few lines are very important for search engine page relevancy.so write that with special care and using your all main keywords.also include your keywords in other part of page too.
9. Using keywords in hypertext links, whenever possible.
if you will use keywords in hypertext links than your page which you link will improve its page relevancy automatically
10. Each optimized page contain a unique meta-tag description.
Some search engines still give more weight to meta tags so like title meta tag should be different for each page if possible.
11. Each optimized page contain a unique meta-tag keyword list.
Like meta tags you should also change meta tags wherever possible.and that keywords should also include in page body.
What is the difference between sponsored listing and natural search results?
Google and Yahoo both accept advertisers to pay per click and bid on the keywords that the advertisers want to get to the top of the sponsored listing. We circled the sponsored listings using a red pen. Google and Yahoo will charge the advertiser from $3 to $10 or more for each time someone click on the site (depends on how rich your competitors are). The other results you see on the left side is the natural listing search results. Natural search results are free and is very hard to get a #1 position in Yahoo, or Google. You will need a search engine specialist to help you to achieve this very high ranking. We can help you to get a high ranking in Google and Yahoo, plus many more search engines. If you prefer the sponsored listing for your business, we proudly present to you our Pay Per Click management service
Search Engine Promotion service is for Natural Search Results listing.
Search Engine Specialist
What does it mean if I get #1 listing in Google and Yahoo?
"Getting #1 in Google, Yahoo will allow your business top pripority of all incoming leads. The more traffic you get, the more money coming into your pocket." Tom / Search Engine Specialist
General Question
Why do I need a high end Flash Animation website?
"Flash Animation is beauty, attractive, and elegance. A high end Flash Animation website has all those features of gorgeousness embedded into it to bring out its purest form of luxury." Tom / Customize Flash Templates
Please click here to Subscribe to our weekly newsletter to receive Top of the line Free Marketing Tips.
